My dealership has used Region Rides Magazine for a number of years, to reach our customers and new prospects who really know and love cars and trucks. It’s a great tool for us to communicate special events that are held at held our dealership along with previewing all new Buick’s, GMC’s and Cadillac’s as soon as they hit the market and are available for purchase.
In today's business world, every dollar has to be stretched to its limit to stay competitive. This includes your advertising dollars. They have to go to activities that return the largest bang for your buck. If you're a company that has a customer base in the automotive and motorcycle hobbies and is from The Region, there is only one place to advertise to make the most impact. That location is Region Rides Magazine.
There are two reasons that I can make the above statement. The first is the way that Mark runs his magazine. We have always received timely and professional service for any of our needs while advertising with Region Rides. This magazine is a true passion to Mark, and because of this he has made great efforts and will continue to make great efforts to keep Regions Rides expanding and relevant to the motorcycle and automotive scene in The Region. Talking with anyone in the hobbies, they can always relate to something they have seen in the magazine the last month. It's always a talk of the cruise ins and car shows.
The second reason I can make the above statement is my personal company, Deviant Designs and Fabrication, LLC, has been a long term advertiser with the magazine and we could not be happier with the service and performance of this decision. Over the years, I have been able to watch my bottom line expand directly from our advertising efforts with Region Rides Magazine. The last couple of years, we have averaged 2 people a month coming to our shop and specifically stating that they found us in Region Rides Magazine. The last 4 months that number has actually increased as well, as Region Rides has continued to expand its reader base.
Yes, my company could advertise in a lot of different ways; bill boards and tv commercials just to name a few. However, Region Rides is the only place that puts every effort and dollar directly in front of my customer base every month with good results.
First I'd like to take the opportunity to thank Region Rides for all the hard work keeping both old school and new school generations excited and informed about all cars and bikes. Region Ride magazine has helped increase my business tremendously by supporting all the local car and bike enthusiasts. Every month we are excited to receive the magazines as our customers are very excited waiting for the first of the month to come up to Bluetop for this magazine. I know Mark at Region Rides has supported many car clubs and bike clubs and has given back to the community a tremendous amount. It's nice to know that this magazine supports local businesses. Let's keep those wheels turning looking forward to next month addition.
My name is John Yelkich and I am a State Farm agent in Hobart, Indiana. I would like to take a few moments and share with you the positive experience I have had during my association with Mark Halliar and Region Rides.
Being a hot rodder and drag racer my entire life, I would often come across Region Rides during my travels. I have always appreciated the fact that the magazine focused on The Region rodding scene and, as a result, I would read it from cover to cover to see if anybody I knew personally was mentioned or if I recognized any of the cars being featured. I was always amazed when I saw the quality and diversity of the cars and bikes that were from our area. As a result, when I decided to become more involved in the collector car and hot rod insurance market in Northwest Indiana, it made sense for me to contact Mark and begin building an advertising partnership between my insurance agency and Region Rides. I have had an ad in the magazine for several months and, I can honestly say, I have not been disappointed.
My agency has definitely benefitted from the advertising I have done in Region Rides. I have seen this benefit in the form of increased exposure and telephone calls from prospective clients. The ad in the magazines has shown a return that is quantifiable in policies written and premium earned. I have also had a number of current customers remark on the ad and that they appreciated the fact that I chose to advertise in a publication that supports the local hot rodder and the local hot rod community.
I am proud of the fact that I am able to provide a quality service to my current and future customers who are involved in a hobby that is very important to me. I would recommend advertising in Region Rides to any business that is interested in reaching area auto enthusiasts.